Department of Accountancy

The Bachelor of Mass Media program is an innovative and comprehensive program for future media professionals. The program offers specialised tracks in digital media, broadcasting, and film studies, allowing students to focus on their specific interests. It combines theoretical learning with hands-on experience, emphasizing critical analysis, storytelling, and ethical journalism. With opportunities for internships and media projects, students gain practical insights and real-world experience, preparing them to excel in the dynamic and ever-evolving field of mass media.

Sai prasad Shetty is the Head of the Department of Mass Media where he combines academic leadership with a strong commitment to industry-responsive education. His work centres on designing meaningful learning experiences with particular interests in content strategy, curriculum development, and experiential learning. Over the years, he has played an instrumental role in shaping the department’s academic direction, fostering industry engagement, and building platforms that enable students to engage with contemporary media cultures and professions. He has been closely involved in conceptualising initiatives such as the Jai Hind Media Conclave, strengthening collaborations with practitioners, and curating a range of workshops, guest lectures, and skill-based learning opportunities that extend beyond the classroom. Drawing from a professional background that spans content development, communications, research, and development-sector consulting. He brings an interdisciplinary perspective to media education. His approach is guided by the belief that media education must cultivate critical thinking, creativity, and adaptability, preparing students not only for evolving careers in communication and media industries but also for meaningful engagement with society at large.

The Department of Mass Media at Jai Hind College offers the Bachelor of Mass Media, a top-notch undergraduate program that equips students for careers in journalism, broadcasting, advertising, public relations, and digital media. Taught by experienced professionals, the program blends classroom learning with hands-on practice using advanced media lab and equipment. Students gain real-world experience through internships and a curriculum that spans media ethics, digital storytelling, and more. Graduates leave as skilled, ethical communicators ready to make a mark in the media industry. Throughout semesters, students work on projects & assignments that are especially curated to apply their theoretical knowledge and develop skills suitable for the real-world challenges in the world of media.

Accountancy Association

Founded in 2010, the Accountancy Association is a dynamic platform dedicated to enhancing students' knowledge of accounting and evolving industry trends. Open to students from all faculties, the Association fosters a vibrant community, which included approximately 300 members during the 2023-24 academic year. Our mission is to bridge the gap between academics and industry practices by organizing a range of engaging activities. These include insightful seminars led by industry experts, aimed at keeping students updated on contemporary accounting methodologies and innovations.

Highlights from the 2023-24 academic year include:

• Webinars on Personal & Financial Planning
• Exploring Chat GPT and Applications of Artificial Intelligence
• Elevation & Union Budget Discussions

Student Achievements

Our students excel not only in academics but also in various extracurricular pursuits, consistently showcasing their talents and determination. They have participated/earned notable accolades in prestigious inter-collegiate competitions, including:

• Mr. FINVESTOR Award (KPB HINDUJA COLLEGE)
• MANAGENCE (MAHARASHTRA COLLEGE)
• Inter-Collegiate PPT Competition (VIDYALANKAR INSTITUTE)